On Thursday, December 10, over 50 members, their friends, and the good people from McVicker- Higginbotham reveled in the Holiday spirit. Tim Kennon hosted the party for MFSANY and its members at his plant in LIC. All enjoyed the food, the drink, the donated cookies, cakes, and the Raffle Prizes donated by MFSANY members. There were Choral – like singings of Carols, the 12 Days of Christmas, and Jingle Bells.
Many, Many Thanks to Tim Kennon and the wonderful staff at McVicker and Higginbotham for hosting and to John and Debbie LaGreca for organizing the wonderful raffle prizes!
An Open Forum on the Opportunities for Direct Mail with E & Social Media
Thursday, February 4, 2010, 5;30 PM at Club 101, 101 Park Avenue, NY at 40th St
Where: Club 101 – Park Avenue at 39th Street, NYC
The advent of the internet gave marketers a new galaxy of media and selling opportunities. Direct mail has suffered from this and other reasons, but in recent months, the Industry has shown a major slowing of the decrease, and with smart strategies and innovative tactics, come up with the integration of Direct Mail with other media to improve and increase ROI.
Come and hear presenters who will give examples of how mail can work with the Web, E-Mail, Search Engine Marketing, and other social media. You’ll find out how mail can be integrated with other media to maximize the acquisition and retention goals. And, re-establish the “relationship marketing” concept that worked so well for decades.
Our moderator is…
Peter Milburn, Re:Direct NY, before founding RE:DIRECT, Peter was a NYC-based freelance copywriter. Peter began his creative career at Time Inc.’s Consumer Marketing Division in 1994, spending six years involved in acquisition and retention direct mail creative for its stable of mass-market consumer magazines. He currently serves on the board of the Direct Marketing Club of New York.
Our presenters are…
Peter Malamas, E-Way Direct, a company that shows you how you can profit from Email promotion. Peter Malamas works for eWayDirect, a provider of emarketing tools and services that specializes in partnering with marketing agency, direct mailing, printing, and fulfillment companies.
Mark Kolier, President, CGSM, a Direct Marketing agency working in all media. Mark founded Canterbury Graphics in 1996 as a print management company. Today as president of CGSM Mark is responsible for overseeing the strategic evolution of the company from a traditional print production agency into a full-service marketing organization that offers strategic consulting, creative services, and pURL’s, website and microsite development, email marketing and a variety of ecommerce applications primarily to the direct marketing community. CGSM takes a media neutral approach to its client’s business needs.
Networking starts with cocktails at 5:30, followed by dinner and the program. The 101 Club is very near all public and commuter transportation and not far from the tunnels’ entrances.
Register with Jim Prendergast on line at MFSANY.org via PayPal,or by Email to jwpgroup@rcn.com, or by tele or fax at 212-217-6824. It’s $65.00.
Recap: Breakfast – Selling Solutions For Tough Times
Date: Thursday, November 19, 2009 Club 101 Park Avenue NYC Moderator: Coach Nick Papadopoulos Panelists: John LaGreca, Federal Direct; Doug Branch, MailTech; Dennis Lacognata, Prompt Mailers
Speakers Panel - Coach Nick, John LaGreca, Dennis LaCognata and Doug Branch
Once again, a very well attended event
Executive Director, Jim Prendergast, setting the stage for a very informative morning
Sponsor - Doug Longobardi, Worldnet Shipping Services outlines the benefits of using their services to tap the Global economy
Board President Carment Ocello of Direct Mail Depot welcomes newest board member Marty Rego of the King Organization
Board President, Carmen Ocello of Direct Mail Depot back from a brief absence - he's back and looking better than ever!
Marty joined The King Organization full-time in 1979, starting as a sales representative, after many years of working part-time during school vacations in the maintenance, prep, press, and finishing departments.
In 1985 Marty was appointed Account Executive, in 1989 Sales Manager, in 1997 Vice President for Sales and Marketing, and in 1999, King’s board appointed him President.
Marty holds a B.A. from Binghamton University, and an M.B.A from New York University. He is an active volunteer in many civic and charitable organizations, among them, the Mount Vernon, NY Chamber of Commerce, for which he serves as Chairman.
Marty lives in Mount Vernon with his wife and three children. In his spare time, he likes to relax playing his acoustic guitar, swimming laps, reading French, practicing yoga, skiing, and following the New York Mets.
HOLIDAY PARTY A LIVELY MERRY SUCCESS
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